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Writing a data analysis plan

By Inara Crest Engineering 1 min read

Decide questions, variables, methods and outputs before data arrives, and analysis becomes faster and more credible.

An analysis plan written before data collection keeps the analysis focused and protects against cherry-picking results.

1. Restate the questions

List the research or business questions the analysis must answer.

2. Define variables

For each question, list the variables, how they are measured and any derived indicators.

3. Choose methods

Describe the analysis for each question — summaries, comparisons, regressions — and how significance or uncertainty will be reported.

4. Plan for data issues

State how missing data, outliers and small groups will be handled.

5. Specify outputs

Draft table and chart shells so stakeholders agree on outputs early.

6. Note limitations

Record known limitations of the data and design.

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About the author

Inara Crest Engineering

Engineering team

Written by the Inara Crest Technologies engineering team, who design, install and support software, network, security, power and data centre systems for organisations in Kenya and East Africa.

Research & market studies#analysis-plan#research-methods#statistics
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